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Personality Types in Sales Roles

By: Maggie Lonsdale BA (hons) - Updated: 6 Dec 2012 | comments*Discuss
 
Personality Types In Sales Roles

OK, if we both agree that we are not going to be a mean as possible with this one, we can try and be a little bit generous to those less ‘appealing’ sales types.

We have all come across those cheap-suited, slicked back hair types who love the hard sell. Whether it is someone trying to get you to buy an extended warranty on some white goods or a recruitment consultant trying desperately to squeeze a square peg into a round hole, those personality types are not ones we would wish to encounter.

If you are reading this because you are about to start your first sales job and are intrigued as to who you may meet, let’s have a look at some classic sales personality types and how you can make sure you get on with them/avoid them, depending on how you feel!

The ‘I’d Sell My Own Grandmother to Make Money’ Type

Hmmmm, this personality type is surprisingly common because they make money for their employers. That doesn’t mean you love to be friends with them, but they are worth watching for a few tips to boost your own career. Think of these types as the most extreme sales person – they know every trick in the book, are not concerned with friendships at work and tend to make a mint in commission.

The ‘I Sell What I Believe In’ Type

These sales people are far more likeable and offer a great way to learn more about the type of sales you can be proud of. They have been clever enough to work out what they are able to sell without turning into the ‘I’d sell my own grandmother’ type.

Here lies a very appealing prospect – you are able to make a decent living because you hit your sales targets, but not because you are doing a job that requires you to own soul. Once you have found a sales job that you can believe in, it won’t seem like the cheesy type of sales that is so depressing.

The ‘Do As I Say, Not As I Do’ Type

This type of sales person is terribly annoying as they tend to be senior to you – quite possibly even your line manager or boss. They are pretty rubbish day to day, but because they used to be good they are able to keep their job – as long as their teams hit their targets! This is where you come in. They will pester you to hit your targets, humiliate you in meetings and take credit for your work. They are a nightmare to work with as their bosses do not suspect a thing.

The ‘Can’t Close the Deal’ Type

How frustrating you find this type of sales person varies depending on which side of the fence you sit. If you are their boss, there is nothing more annoying than someone that spends ages building rapport, gaining briefs and contracts then falls at the last hurdle because they can’t close a deal. If you are one of their colleagues, you can learn from their mistakes and swoop in at the last minute and take all the glory.

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